The role of IP experts is evolving. No longer just confined to technical or legal analysis, they are increasingly expected to contribute to the strategic growth of their organizations—or build their own independent profiles. In this new environment, business development is not just a useful add-on, but a key capability: it enables IP experts to turn expertise into influence, trust, and tangible opportunities.
Business Development
The Resource Hub is designed to support this shift. It offers practical resources that help IP experts sharpen their positioning, connect with their target audience, and build lasting professional relationships. Every tool and insight comes from within the IP field itself—created with experts who know what works and what matters.
This is a place where experience meets ambition. Where tried-and-tested strategies are made accessible to those ready to grow. And where IP experts empower each other to thrive in a more entrepreneurial, client-focused future.
👉 This episode of our podcast explores what business development really means for IP experts and why it has become a central part of their role today. It helps you understand how strategic client relationships, positioning, and service innovation👉 Practical application of new ideas to create value. drive long-term success—and why business development is no longer optional, but essential for building a sustainable and impactful career in IP.
Jump Start
E-mail Course Business Development
This email course is your structured entry point into client-focused growth for IP experts. Step by step, it helps you rethink how visibility, positioning, and value communication shape your success—far beyond referrals and reputation.
Each email delivers practical tools, mindset shifts, and real-life use cases to help you build your own growth system. You’ll reflect on your current habits, uncover overlooked opportunities, and turn scattered efforts into a clear strategy. This isn’t abstract theory. It’s your business development foundation—built with and for the IP community.
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Email Course Business Development
0,00 €
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The Positioning Shift: From Expert to Choice
0,00 €
Smart Kit
The free live sessions in this section provide valuable insight into key business development questions in the IP context. Each session focuses on one critical shift — from positioning and proof to visibility and operational freedom — in a compact, discussion-oriented format.
Designed for busy IP professionals, these sessions offer practical insights and IP-relevant examples, as well as clear next steps that can be applied immediately, without disrupting demanding schedules or professional standards.
Next Level
This section helps you move from passive expertise to active growth. Here, you’ll find practical steps to refine your positioning, strengthen client relationships, and create service offerings that match your unique value. Ideal for IP experts who want to transform know-how into business impact—one action at a time.
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Business Development – Growth Suite
99,99 € -
Service Design for IP Experts
29,99 € -
Client Orientation for IP Experts
29,99 € -
Online Marketing for IP Experts
29,99 € -
Referral Marketing for IP Experts
29,99 € -
From IP Awareness Building to Business Development
29,99 €
Growth Suite
The Growth Suite offers a structured introduction to business development tailored to the needs of IP experts. In comprehensive video courses, it connects strategic thinking with practical applications to help you expand your visibility, build client relationships, and position your expertise effectively.
Each module is grounded in real IP practice and focuses on topics like referral marketing, client orientation, service design, and online positioning. Whether you’re aiming to grow your firm or strengthen your individual brand👉 A distinctive identity that differentiates a product, service, or entity., the Growth Suite provides the essential foundation for targeted and sustainable growth.