Description
Are you a seasoned IP experts looking to specifically expand your skills in business development and digital marketing?
This video course offers practical and actionable strategies to effectively design and improve your IP services to meet client needs and business objectives. The course is divided into 8 modules and provides instructions on:
👉 Introduction to Service Design for IP Experts – Transform your practice.
👉 Identifying Client Pain Points and Opportunities – Pinpoint frustrations, uncover opportunities.
👉 Developing a Service Blueprint – Visualize your service process.
👉 Pricing Strategies for IP Consulting Services – Explore pricing models, align with value.
👉 Crafting Value-Added Service Packages – Bundle services, create tiered offerings.
👉 Prototyping and Testing New Services – Develop, prototype, and test new services.
👉 Implementing Service Improvements – Establish continuous enhancement process.
👉 Measuring Service Quality and Client Satisfaction – Define KPIs, assess satisfaction.
Designed to support IP Experts with a focus on Business Development
The course helps you to:
📍 Focus on your key target clients and market segments
📍 Precisely tailor your service offerings to client needs
📍 Make data-driven decisions for your business development strategy
What you get
You will receive:
✅ All 7 video modules of the course
✅ The detailed accompanying script for the video course
FAQ’s
Who is this course for?
This course is designed for seasoned IP experts who want to expand their skills in business development and digital marketing, focusing on how to effectively design and improve IP services to meet client needs and business objectives.
What will I learn in this course?
You will learn practical and actionable strategies across 7 modules, covering topics from understanding client pain points and developing service blueprints to crafting value-added service packages, implementing effective pricing strategies, and continuously improving and measuring service quality.
What is a "Service Blueprint" and why is it important?
A Service Blueprint is a comprehensive visual representation of your entire service process, detailing both client-facing and behind-the-scenes activities. It’s crucial for analyzing, designing, and managing your service offerings effectively, allowing for systematic improvement and innovation.
How will this course help me attract new clients and grow my business?
The course provides instructions on various aspects of business development, such as identifying market opportunities, tailoring service offerings to client needs, and making data-driven decisions for your strategy. It also covers pricing strategies and crafting value-added packages to differentiate your services and enhance client appeal.
What materials do I receive with the course?
You will receive all 7 video modules of the course, along with a detailed accompanying script.
Please note: This item is delivered as digital content only.
By completing your purchase, you give your express consent that fulfilment of the contract begins immediately after checkout (instant download / streaming access).
You acknowledge that, in accordance with § 356 (5) BGB / Art. 16 (m) of Directive 2011/83/EU, your statutory right of withdrawal is lost once the download or streaming of the digital content has begun.
