Description
What it’s about
This checklist reframes marketing as communication — not self-promotion. It helps you clarify your professional identity, choose your niche, plan content, and build consistency without cringe tactics or buzzwords.
It helps you
📍 See marketing as credibility, not sales.
📍 Define your message and ideal audience.
📍 Build a routine that protects your time and reputation.
What you get
✅ A downloadable PDF checklist based on Marketing for Lawyers (Who Hate Marketing).
✅ Step-by-step prompts covering identity, messaging, content, and mindset.
✅ Ethical AI use guidance for drafting and scheduling.
FAQ’s
Is this just theory?
No. It’s a working list of actions you can apply immediately.
Do I need the book?
The checklist stands alone but aligns perfectly with it.
Please note: This item is delivered as digital content only. By completing your purchase, you give your express consent that fulfilment of the contract begins immediately after checkout (instant download / streaming access). You acknowledge that, in accordance with § 356 (5) BGB / Art. 16 (m) of Directive 2011/83/EU, your statutory right of withdrawal is lost once the download or streaming of the digital content has begun.