Prof. Dr. Alexander Wurzer

Prof. Dr. Alexander Wurzer

Alexander Wurzer is Professor of IP Management at CEIPI at the University of Strasbourg, the European Centre for Intellectual Property Education and Studies. He developed the first University diploma program in IP Management with the EPO at CEIPI and is Director of the program. Professor Wurzer is passionate about innovation in the digital age. He is Chairman for eLearning of the European Patent Office’s HTB initiative and heads the DIN working group for quality standards in IP management (DIN77006). He actively shapes the global discussion on intellectual property in digital transformation and intellectual asset management.

Prof. Dr. Wurzer is the organiser of the CTO Forum, which has been awarding the Rudolf-Diesel-Medal, Germany’s first general innovation prize, since 1953. He works with companies with the aim of “securing your digital vision”: www.forum-dieselmedaille.de

Alexander is the author of more than 200 publications, including numerous books on the commercial exploitation of intellectual property and the IP design method, which he has significantly developed. He has also published many case studies of successful IP management and IP design in industry.

He runs his own blog: www.ipbusinessacademy.org

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My mission as a keynote speaker: "Inspiring People"

My mission is to create a spirit of optimism. I motivate, inspire, and in my keynote I show opportunities and solutions with concrete and comprehensible examples from industry.

Digitization is the topic, the challenge and the opportunity of our time. It’s less about technology and more about the right mindset and the right strategy, attitude and self-efficacy, which I convey in my keynotes. Let’s go on a journey together: I’ll show you the possibilities, methods and opportunities and motivate you and your employees/participants. IP is everywhere and very few understand the context.

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