Description
What It’s About
👉 This course helps IP experts shift from reactive outreach to structured business development. You’ll learn how to position your expertise, build trust through client-focused communication, and develop a reliable system to grow your practice—step by step.
What You’ll Get
Over the course of six short emails, you’ll explore:
📍 The 5 Business Development Archetypes (and your personal type)
📍 Why IP experts often struggle with visibility—and how to fix it
📍 How to build habits for steady growth, even when you’re busy
📍 Real-life success stories from other IP experts
Tools & Takeaways
✅ Each email includes practical tools, mindset shifts, and action prompts. It’s built for attorneys, consultants, and in-house experts who want to grow sustainably—without feeling like they’re “selling themselves.”
FAQ’s
Who is this course for?
Patent attorneys, IP consultants, and in-house experts who want to grow their practice or personal brand—without pushy sales tactics.
How long does it take?
You’ll receive 6 emails over about a week. Each one takes just a few minutes to read—and delivers insights you can apply right away.
What will I gain from it?
You’ll understand your current BD habits, uncover new opportunities for visibility, and begin building your own client-generation system.
Please note: This item is delivered as digital content only. By completing your purchase, you give your express consent that fulfilment of the contract begins immediately after checkout (instant download / streaming access). You acknowledge that, in accordance with § 356 (5) BGB / Art. 16 (m) of Directive 2011/83/EU, your statutory right of withdrawal is lost once the download or streaming of the digital content has begun.
